tour banner size

The Ultimate Banner Sizing Guide: What Size Banner Do I Need?

Introduction

So, you've got a big event coming up, and you're thinking, "What size banner do I need?" It might seem like a simple question, but the answer can be a bit more complex than you might think. With so many factors to consider, like the location, purpose, and audience, it can feel like you're trying to solve a puzzle with a million pieces. But don't fret! We've got you covered with this all-in-one guide that breaks down everything you need to know about banner sizing. So, let's dive right in!

The Nitty-Gritty: Factors to Consider When Choosing a Banner Size

Before we jump into the specifics of banner sizes, let's discuss some key factors that'll help you determine the perfect dimensions for your banner. Keep these in mind as you read through the guide:

• Purpose : Are you promoting a sale, announcing an event, or showcasing your brand? The purpose of your banner will dictate the size and style you'll need.
• Location : Will your banner be indoors or outdoors? The location can significantly impact the size and material you'll need for your banner.
• Visibility : How far away do you want your message to be seen? Consider the distance from which viewers will be seeing your banner.
• Budget : Let's face it, money talks! How much are you willing to spend on your banner? Larger banners tend to be more expensive.
• Space : How much space do you have to display your banner? Make sure you measure the area before making a decision.

Banner Sizes: The Breakdown

Now that we've covered the factors to consider, let's get into the specifics of banner sizes. While there's no one-size-fits-all answer to "What size banner do I need?", we've compiled a list of common banner sizes to give you a head start:

Small Banners: Making a Big Impact in Tight Spaces

• 2' x 4' : Ideal for table displays or small indoor events, these banners pack a punch without taking up too much space.
• 3' x 6' : A slightly larger option, perfect for use on fences or as a backdrop for photos at events.

Medium Banners: The Sweet Spot for Most Occasions

• 4' x 8' : A popular choice for indoor and outdoor events, these banners offer great visibility without being too overwhelming.
• 5' x 10' : Perfect for trade shows and conferences, this size offers ample space for your message and graphics.

Large Banners: Go Big or Go Home!

• 8' x 16' : A massive banner that's sure to grab attention at outdoor events or in large, open spaces.
• 10' x 20' : The ultimate statement piece for those looking to make a lasting impression with their banner.

Keep in mind that these are just general guidelines. You might need a custom size to fit your specific needs, so don't be afraid to think outside the box!

Banner Material Matters: Choose Wisely

After answering the "What size banner do I need?" question, you'll need to consider the material. Here are some common options:

• Vinyl : Durable and weather-resistant, vinyl banners are a popular choice for both indoor and outdoor use.
• Fabric : Lightweight and wrinkle-resistant, fabric banners offer a more upscale look and are best suited for indoor events or displays.
• Mesh : Designed to withstand windy conditions, mesh banners are perfect for outdoor use where airflow is a concern.

Design Tips: Making Your Banner Stand Out

A well-designed banner can make all the difference in capturing your audience's attention. Keep these tips in mind when creating your masterpiece:

• Simplicity is key : Don't clutter your banner with too much text or imagery. Keep it simple and focused on your main message.
• Contrast : Use contrasting colors to make your text and graphics pop.
• Fonts : Stick to clear, easy-to-read fonts. Remember, your banner needs to be legible from a distance!
• High-quality images : If you're using images or logos, make sure they're high-resolution to avoid pixelation when printed on a large banner.

FAQs: Answering Your Burning Banner Questions

• Q: What size banner do I need for a trade show booth? A: Most trade show booths have a standard 10' x 10' space, so a 5' x 10' banner is an ideal choice. However, always double-check the dimensions of your specific booth before making a decision.
• Q: Can I hang a banner outside in all weather conditions? A: While vinyl and mesh banners are designed to be weather-resistant, it's best to take them down during extreme weather conditions to prevent damage.
• Q: How do I hang my banner? A: Banners can be hung using grommets, pole pockets, or adhesive hangers, depending on your needs and the material of your banner.
• Q: How do I clean my banner? A: For vinyl and mesh banners, use a mild soap and water solution with a soft cloth to gently clean the surface. Fabric banners can typically be machine washed on a gentle cycle with cold water, but always follow the manufacturer's instructions.

Conclusion: What Size Banner Do I Need?

Ultimately, the answer to "What size banner do I need?" depends on your unique needs and circumstances. By considering factors like purpose, location, visibility, budget, and space, and using our handy size breakdown as a starting point, you'll be well on your way to finding the perfect banner size for your event or promotion.

Remember, a well-designed banner can make a lasting impression on your audience, so be sure to follow our design tips to make your message stand out. And don't forget to consider the material of your banner, as it plays a crucial role in the banner's durability and overall appearance.

Now that you're equipped with all this knowledge, go forth and create the banner of your dreams! Good luck, and happy sizing!

Let us help you with your next project.

* indicates required field

Most Commonly Used Standard Banner Sizes for Web and Print in 2024

Let’s talk banners. 

The advertising kind, not the ones noblemen held during battles in medieval times.

As you probably know, banner advertising means using graphic banners to promote a brand or specific products or services. 

What are the different types of banner ads? Digital and print banners. 

The latter has been around for centuries, but online banner ads first saw the light of the world wide web in 1994.

Both are widely used to this day, but there’s a clear preference for web banner advertising because it’s usually more cost-effective, and the results are easily measurable.

What Are Standard Banner Sizes?

Banners come in different shapes and sizes. The most common dimensions are known as standard banner sizes.

Standard banner sizes for web use refer to a set of banner dimensions regulated by the Interactive Advertising Bureau (IAB) , which is the organization that supports the online advertising industry by developing technical standards and best practices.

Print standard banner sizes, on the other hand, are a result of historical precedent, practical considerations (like the size of commonly available materials and the cost of printing), and convention. They have evolved over time, reaching the print banner dimensions that are being used today.

Importance of Using Standard Sizes

Display ad campaigns can help you achieve various objectives , including driving brand awareness , increasing website traffic, and generating leads or sales. At the same time, they can also be used for remarketing purposes to improve conversions.

The way they work is that publishers put for sale ad units on different websites, mobile apps, videos, or games, and advertisers rent them to display their web banners.

These ad units generally respect the standard banner ad sizes provided by the IAB. To be able to advertise in these slots, marketers need to make sure their ads respect these exact banner size regulations.

Because they’re so widely used, standard banner sizes’ effectiveness has been proven many times, so you can be sure the likelihood of your campaign performing well is high.

It’s a similar situation with printed ads. You need to use standard banner sizes to be able to advertise on billboards, bus stops, or other places that have specific size requirements. Plus, placing an order with any printing service will be much easier because they also work with standard banner sizes.

What Will You Learn?

Some standard banner ad sizes tend to perform better than others, and advertisers use them more frequently. To ensure your ad campaign’s effectiveness, it’s critical to know which banner sizes generate the best results.

In this article, we will give you a starting point by going through the most commonly used banner sizes for online use and print. We’ll also cover some factors you should consider when choosing banner sizes and a few best practices for banner design.

Let’s get into it.

I. Common banner sizes

II. Factors to consider when choosing banner sizes

III. Best practices for banner design

I. Common Banner Sizes

Cutting straight to the chase, whether you want to manually create banner ads of use a marketing AI tool , we’re going to go over the most common banner sizes for web and print so you know exactly which are the go-to dimension picks regardless of the type of banner ad you want to create.

Let’s start with the best banner size for website use.

A. Web banner sizes

Using an online banner maker can help you get the dimensions right, but it’s up to you to pick the web banner sizes that can maximize your campaign reach. 

Since Google Ads is the most popular ad network for display ads, we decided to look at the banner sizes they recommend.

According to Google, these are the top-performing display ad sizes . The same standard banner sizes can also be found on Google’s list of most common sizes for responsive display ads . This means using them will help you ensure sure your campaign budget is spent in the most effective way possible.

As seen in the table above, regardless of your chosen website banner dimensions , the file size can’t exceed 150 KB per creative on the Google Ads platform. For more information on this banner property and why it should matter to you, we recommend you read our article dedicated to banner file sizes in display advertising .

Let’s get into more detail about these sizes so you know all potential on-page placements and best practices for each.

1) Leaderboard (728×90 ad size)

As the name suggests, this typical banner size is usually displayed noticeably at the top of a web page. Although commonly placed above or below the header of a website, leaderboards can just as well sit above the footer, where they’re less likely to be seen and clicked on.

Still, if you want to get your ad in front of as many people as possible, this is a good option to consider. Not to mention there’s generally more ad inventory available from advertisers for this size.

Also, because you get more ad inventory, you can increase your earnings when text and image ads are enabled. 

For optimal performance, Google advises using this banner ad size on forum sites.  

Start with this size

2) Large rectangle (336×280 ad size)

Even though this standard size for banners doesn’t usually get as many impressions as the first one on this list, it’s still a popular option. It is the larger version of a medium rectangle (300×250), which makes it perfect for advertisers that want the benefits of a medium rectangle but need more ad space to convey their message. Being larger, it also works great for animated or video ads. 

Just like its smaller counterpart, it performs best when placed within text content or at the end of a post, and it generally has more ad inventory available.

3) Medium rectangle (300×250 ad size)

The medium rectangle is usually the best-performing banner advertising unit available. It’s also the most compact one, so it doesn’t take up too much space on a web page, meaning it looks good on both desktop and mobile.

Similarly to the large rectangle, the medium rectangle performs best when embedded within text content or placed at the end of an article. Website owners tend to have more inventory for it because it’s convenient to display and it’s not perceived as disruptive as other ad sizes by the users.

4) Mobile banner (300×50 ad size)

As you can tell from the name, this ad format is optimized for mobile devices. It is also the smaller counterpart of the 320×100 size, also known as the large mobile banner, but it beats its bigger brother in terms of performance. The mobile banner is usually placed at the top or bottom of smartphone screens and has excellent visibility.

If your traffic comes preponderantly from mobile, you should definitely give this one a try. While it doesn’t provide much space to work with, a compelling ad design paired with a short and convincing ad copy can get you optimal results.

5) Wide skyscraper (160×600 ad size)

This tall banner usually stands on the left side of a webpage, taking space on both above-the-fold and below-the-fold areas. This comes with the pressure of needing to create stunning visuals that draw people in because they have to scroll to see the entire ad. Still, thanks to their large size, wide skyscrapers are hard to miss and consistently perform well.

This might not be the best-performing banner size out of the five on this list, but it’s definitely worth considering for your display ad campaigns. Plus, as an advertiser, you have much more elbow room to get your message across.

B. Print Banner Sizes

If it’s a print advertising campaign you intend to run, the dimensions couldn’t be more different. We’ve analyzed information regarding banner dimensions from multiple printing services to help you navigate sizing.

In the table below, you can find the most popular print banner sizes in feet, inches, and centimeters. Remember that print banners can be oriented in any way you choose. For instance, a vertical banner size of 3′ x 6′ can also be used as a 6′ x 3’ horizontal banner size. It depends on the way you print it.

1) 2′ x 5′

This standard print banner size is sometimes considered the most commonly requested out of the five on this list. Although it is the smallest one, this banner can still catch people’s attention even from a slight distance, so your brand can still get the awareness you want. 

Thanks to its more modest dimensions, this banner is also easy to transport, so you don’t need to worry much about logistics. Depending on your needs, it can be placed on buildings, walls, fences, or attached to lamp posts.

2) 3′ x 6′

Slightly larger than the previous size, the 3′ x 6′ banner is considered small to medium among printing professionals. It is generally as requested as the previous size, which is probably due to its compact dimensions. 

This banner can satisfy any advertising needs your brand might have, including website publicity to attract more traffic, highlighting sales and promotions, or product showcasing. Just like the 2′ x 5′, the 3′ x 6′ print banner can be displayed in many ways, as well as mounted on lamp posts.

3) 4′ x 8′

If you want your printed advertisement to be on the larger side, this is the size you need. In fact, this banner has the biggest dimensions on this list, so you’ll definitely make an impression on your potential customers. 

The 4′ x 8′ banner is perfect for big product launches that you want as many people as possible to learn about. It can be displayed on outdoor mini-billboards or buildings situated in high-traffic areas.

4) 6′ x 4′

Although a bit smaller than the 4′ x 8′, this banner still offers plenty of space for advertisers to get creative with their design and message. 

If you print your layout horizontally rather than vertically, you’ll have a 4′ x 6′ banner, which can be a less expensive alternative to the banner size above. Of course, assuming the same fabric is used, as some materials can be pricier than others. It can also be displayed on outdoor mini-billboards or buildings, giving your ad the proper exposure.

5) 8′ x 2′

This 8 feet high by 2 feet long banner has a vertical/portrait layout but can also be easily turned into a horizontally oriented banner. Being so tall, it is best suited to be displayed on building facades only, as billboards, walls, or lamp posts can’t accommodate it.

When kept as a vertical banner size, it is generally used for ads with very short messaging because longer texts would have to be oriented vertically as well, making it more difficult for people to read them.

II. Factors to Consider When Choosing Banner Sizes

We’ve gone through the most common banner sizes for web and print, so you now know what dimensions usually bring the best results. But, as you might imagine, each campaign is different. You need to be able to tell what works best for your particular case.

Here are a few things to consider when choosing to ensure you get the right banner size for your needs.

A. Target audience

The first thing you should look at when deciding which banner sizes to use for an online advertising campaign is your target audience. Reflect on things like their age, preferences, and device usage. Young people are more likely to use smartphones or other types of portable devices such as tablets, while older people may be more inclined towards desktops.

Let’s assume your target audience is part of the younger generation. 

There are some banner sizes created specifically for mobile use, the most popular being mobile banner (300 x 50), large mobile banner (320 x 100), and mobile leaderboard (320 x 50). If you have no idea which is the average age of your target audience and what type of devices they prefer, you might be tempted to use larger sizes, which are more suited for desktops.

You can avoid hurting your campaign performance by taking the time to review these aspects beforehand.

For print banners, there’s not that strong a connection between your target audience and the size of the banners. There are far more important factors that should influence your decision, such as the placement of the banner. 

B. Placement of the banner

Digital advertising banner dimensions have been developed for different ad placements on web pages and in apps. Essentially, the size of a banner ad can impact where on the screen a user sees it or even if they notice it.

Moreover, web banner dimensions can influence where your ad is displayed on the page.

Above-the-fold ad placements are the most desirable as they perform best. Why? Because users don’t always scroll past the first screen and might miss below-the-fold ad placements. 

Unfortunately, advertisers that publish through Google Ads don’t get to choose exactly where their ads are displayed on the page. The closest they can get to do this is to pick specific standard banner sizes that are known to be usually shown above the fold. For instance, the leaderboard banner size usually sits at the top of a webpage, making it a great option.

Keep in mind the placement of “the fold” can change depending on the user’s device and screen size. Ads that are above the fold on one device may not be there on another.

For printed advertising, where you want to place the banner can also help you pick the right dimensions.

Banners displayed outdoors, on buildings, billboards, or bus stops should be printed in bigger sizes so they can be seen from a distance and have your message reach more people. On the flip side, printed banners meant for indoor display often call for specific size requirements as there can be limited space available to display them.

Take into account that the placement of the banner also determines the fabric you should select at the printing place, as some fabrics can only be used indoors, while others are also appropriate for outdoor use.

Some website banner sizes can be more expensive than others. 

The cost of web banners usually depends on factors like ad inventory, format (static or animated/video), placement, targeting, and even the ad network you run ads on.  

Banner size is directly linked to ad inventory and placement, meaning a banner size can cost more or less depending on how much inventory there is for it and where the available ad slots are placed on the page.

However, because the banner cost is influenced by so many factors, it’s difficult to say which banner sizes are more or less expensive than others.

For printed banners, it’s easier to see the connection between banner size and budget. Basically, you pay for what you get, and usually, the larger the banner is, the higher the cost. 

Still, there’s another factor that can affect pricing — material selection. Print banners are usually printed on vinyl, but most print shops offer a variety of materials to choose from, including fabric/cloth, mesh, foam boards, Gator Board, and so on. Some of them are more cost-effective than others.

But here’s a tip on how you can save some money: some printing services offer volume discounts, meaning that when you buy multiple units on a print banner, they can give you a better deal.

Choosing the right banner dimensions can also ensure you convey your message effectively. 

Let’s take website banners as an example. If you try to cram a bunch of words in a 300 x 250 banner size, for example, the result will probably be overcrowded and difficult to read. The ad example below proves it.

A shorter message makes all the difference in the world for this banner design.

Start from this template

Even though the differences in standard website banner sizes are not that major, a few extra pixels can go a long way as far as effectiveness is concerned. In the end, your goal is not just for people to see your ad but rather to get them to click on it and then convert the leads into customers. This is where banner ad sizes come in handy. 

For print banners having your text be readable and aesthetically pleasing might be even more important because you have to factor in the distance. People might see your banner from afar, meaning they could have difficulty reading your message as is. 

If you have a smaller banner size and you overcrowd the design with text, you’ll probably fail to deliver your message altogether.

III. Best Practices for Banner Design

Much like banner sizes, the way your banners look can have a huge impact on performance. This is true for both print and web banners, and there are some design considerations you should always keep in mind to ensure the effectiveness of your ads. Let’s take a look at the most important ones:

A. Clean and simple design

Think of it like this: the main purpose of your banner is to get your message across to the target audience and make them take action. However, the thing they notice at first glance is the design. 

A best practice is to keep banners visually simple without adding too many elements that overcrowd the layout and distract viewers from the message. This means you should use few stock photos or illustrations and leave room for other ad design elements like text, CTAs, or logos.

Fonts are also important in terms of readability. Refrain from using more than two, and pick fonts that are easily readable and go well together. We have an article covering Google font pairings that go hand in hand that could serve as inspiration. Alternatively, take a look at our display ad design trends to see which are the most popular fonts for web banners among Creatopy users. 

You should also be mindful of banner chromatics. Every color has a meaning and best matches. I mean, don’t get me wrong. There’s no need for you to dive deep into color theory (although it would help), but knowing which are the most eye-catching color combinations for banner ads is a must.

B. High-quality images and graphics

High-quality digital images have a higher pixels per inch count (PPI), resulting in a better-quality image. All the graphics you should use for your web banner designs should have at least 300 PPI or more to be seen as high-quality.

For print, image quality is measured in dots per inch (DPI). The higher the DPI count, the sharper the image will be. You want every design detail to be rendered as clearly as possible. The DPI determines the maximum size your image can be enlarged to before it starts to pixelate. 72 DPI is usually the minimum resolution for printing, and 300 DPI is the maximum resolution. 

Whenever possible, you should try to use graphics that can be enlarged to any size while remaining perfectly crisp, such as vectors. They are not based not on pixels or dots, so you don’t need to worry about that.

The file format you pick when saving the banner can also affect the overall image quality. We’ve written about the best file formats for display ads in a previous article. Banners destined for print can have different file types, the most popular being PDF, JPG, and PSD.

The material you print your banner on is also important. On some materials, printing is sharp, while on others, your design may appear blurry, so pick wisely.

C. Clear call-to-action

In the end, your goal is not just for people to see your ad but rather to purchase your products or services, be it in a physical store or on your company’s website.

With web banners, that translates into getting users to click on your ad. The conversion from lead to customer is much faster and smoother than with printed ads. However, both these types of banners need clear messaging, so people know what you want them to do. This way, the chances of them making a purchase are higher.

To give you a better idea of what a web banner CTA should look like, take a look at this inline rectangle template you can use as a starting point for your design in Creatopy. “See more” is a short call-to-action that invites viewers to click and discover more products. Straight and to the point.

Generally, digital banners have a CTA button like the one above, which doesn’t provide much space, so short phrases are the norm.

Printed banners, on the other hand, may or may not have CTAs. Maybe because people aren’t expected to take action at that precise moment.

For example, the Spotify banner below doesn’t have a CTA. But does it really need one? The copy certainly makes an impression. And, after all, it’s Spotify we’re talking about.

Image source

D. Mobile responsiveness

Naturally, this best practice refers to digital advertising particularly, and it comes down to how your banners look on mobile devices.

Luckily, web banners published on the Google Ad Network are responsive by default. They can automatically resize to fit any screen size, including that of mobile devices. 

However, that doesn’t guarantee your banners will be as impactful when resized. For instance, your text might become too small to be read. But, fear not. You can avoid this and maintain the same performance by making sure your design is mobile-friendly from the get-go.

How exactly?

Focus on images, shorten the text, and make sure it’s readable. If you want to have a bigger impact, leverage video ads —it’s a failproof way to get your banners noticed. Ah, and if you do this, make sure to grab their attention from the first few seconds.

One important side note is that the landing page users end up on after clicking on the banner should also be mobile responsive. Otherwise, they probably won’t convert, regardless of your banner ad’s effectiveness. 

IV. Conclusion

You’ve reached the end of the article. Kudos to you if you made it this far.

Hopefully, you now have a better understanding of what standard banner sizes are and which are the most commonly used ones in print and online advertising.

A. What to keep in mind

When in doubt about choosing the right dimensions, turn to the banner size chart in this article. Remember also to take a look at your target audience, consider your budget, and where you want to display your banners or reflect on your message.

The design also has a huge impact on ad performance, so make sure to follow the best practices for banner design we provided.

B. Importance of using standard banner sizes

It’s vital you use standard size banners for both print and online advertising.

On the web, available ad slots are made to fit the standard banner sizes. Using other dimensions will result in you not being able to upload your ads. Alternatively, you’ll manage to complete the upload process only to have your banner’s aspect ratio ruined, achieving that deformed image look.

If you use any dimensions other than standard ones in print, you run the risk of them not fitting in certain spots you want to display them in, such as billboards.

C. Final thoughts

Remember that using specific banner sizes doesn’t guarantee the success of your advertising campaign, but it definitely helps you get closer to the desired results.

To get started with display advertising , you can consider the five standard website banner sizes in this article for your campaign. Just make sure to do a few different A/B tests to figure out which size works best for the audience you’re targeting.

Your results may not be excellent from the get-go, but you can optimize your ad campaign for better performance along the way.

66 Comments

Most detailed article I’ve seen on banner ad sizes and particularly loved the infographic on top performing sizes. Very useful. Thank you!

Great article about Ads customizations, Informative. Thanks…

Extraordinary article and visual show. My promoters are typically acquainted with 300×250 and those are top selling flag spaces on my site.

Ana, great article! That graphic ties it all together and is a really good takeaway! This will definitely push those looking to improve their banner ads & help them align with what customers resonate with. Heads up -the *image* you lead with under the “Medium rectangle” section uses the wrong ad size (300 x 50 vs 300 x 250) . Just wanted to make you aware so you can make that change on the back end! Thanks for this article!

Hi, Matthew! Thanks for the heads up – I updated the article with the correct image. And thanks for reading!

Nice article! That graphic ties it all together and is a really good explanation!

Nice Article! I really appreciate your efforts, Keep sharing such a good content. Really Amzing

Nice article! greatefull

really thanks for this usefull article. im agree with writer about banner size. thanks creatopy!

250 x 250 Square is the best i think thanks

Very interesting article. I am a maketing enthusiast and this kind of articles are awesome. Readable and clean. A practical tool of knowledge.

Thanks for your good content

Great article! I will say though, it would be very helpful to include which unit of measurement is used. For beginners, it’s not always clear what you may be referring to. Take Adobe InDesign for example; there are picas, inches, pixels, points, millimeters, centimeters, etc.

Thanks for sharing essential information about banner standard sizes.

Nice article! Very Helpful

I was looking for vertical ad size and it is Leaderboard 728h by 90w as I use it in vertical. Thanks for size guide.

Comments are closed.

You may also like

17 School Advertising Ideas and Tricks to Boost Enrollments

How AI Banner Generators Can Transform Your Social Media Advertising Strategy

Creative Facebook Carousel Ads Examples & Templates To Start From in 2024

More in online advertising.

How to Create Animated Facebook Ads that Convert

How to Write Effective Ad Copy? Ad Copywriting Guide for 2024

What are Video Banner Ads: Types, Benefits and How to Make Them

• Inspiration
• – Display ads
• – Social media ads
• – Video ads
• – Automation
• – Collaboration
• – Animation
• Product updates
• Start free trial

Latest Posts

25 jaw-dropping typography art examples from 15 inspiring artists, white space in graphic design: guidelines & examples, 10 ideas to help you create remarkable social media design.

No products in the cart.

Banner Sizes

Standard banner sizes in feet.

Determining the Right Banner Dimensions

When ordering a custom vinyl banner, one of the most critical decisions is selecting the appropriate banner size. There are several key factors to weigh when deciding on print banner size.

Banner Display Location

Where will the vinyl banner be exhibited? Indoor and outdoor environments have distinct considerations for vinyl banner sizes. Outdoor banners sizes need to be larger since they need to capture attention from further away and withstand weather conditions. Indoor banner sizes are often more constrained by wall space or venue regulations.

Banner Viewing Distance

How far away will the audience view the custom vinyl banner? Large banner sizes are needed for audiences viewing them from a distance. If viewers will be up close, a more compact banner could suffice.

Banner Information Density

What information needs to be included on the banner? Banners with just an image or logo can utilize a more compact dimensions of banner. If the banner will contain paragraphs of text, a larger banner size is better to keep the copy legible from a distance.

Banner Size and Exposure Time

How long will viewers see the banner? If exposure time is brief, large banner sizes draw more attention. For longer exhibiting times, a smaller banner size may be equally effective.

Regulations Related to Banners Size

Are there any regulations restricting common banner sizes for the display location? Many cities and venues have specific policies limiting banner sizes. Checking the specific banner size constraints is an essential early step.

Carefully weighing these key dimensional factors will lead to selecting the ideal banner size for your marketing or project. Our extensive banner sizes allow you to choose the perfect width and height for your project.

Creating Custom Banner Sizes

We make designing and ordering a custom banner size easy:

• Use our banner design tool to layout graphics, images, logos and text.
• If you have a design already, select the banner size from our broad size offerings.
• Choose layout templates and upload further visual elements to your banner.
• Preview the custom banner proof digitally from your device.
• Confirm the custom banner size and our production team will handle the printing and shipping.

Our custom banner experts are ready to address any questions on optimal banner sizes or to assist with special projects requiring custom banner sizes. Let us guide you in determining the perfect measurements to achieve your banner goals. Please refer to the most popular standard banner sizes at the top of this page. Contact us if you have any questions .

Visit this peel and stick wall mural page if you’re looking for more of a wall mural. They’re easy to apply and remove, and is a sort of very large reusable wall decal.

Pro Tip: To get banner sizes in inches, simply multiply each dimension by 12. So a 2×3 banner, which is measured in feet, would be 24 inches x 36 inches.

Banner Sizes FAQ

What are the standard printed banner sizes available.

Standard banner sizes include 2′ x 4′, 2′ x 6′, 2′ x 8′, 3′ x 6′, 3′ x 8′, 4′ x 6′, 4′ x 8′, 4′ x 10′, and 5′ x 10′. These are very popular banner sizes. Choosing the right standard banner size can make all the difference, as they are readily available from most print shops and online printing services.

What is the most popular banner size for indoor events?

The most popular standard vinyl banner size for indoor events is 2′ x 6′. This size is versatile and can be easily placed in various locations within a venue without overwhelming the space.

What is the most popular banner size for outdoor events?

For outdoor events, the most popular banner size is 3′ x 8′. This larger size provides better visibility from a distance and is suitable for outdoor spaces such as parks, streets, and building exteriors.

What banner size is best for trade shows and exhibitions?

The best print banners size for trade shows and exhibitions depends on your booth size and layout. Understanding the right banner ad size and familiarizing yourself with standard banner ad sizes is crucial for maximizing your visibility and impact at trade shows and exhibitions. The most common banner sizes for trade show banners include 2′ x 8′, 3′ x 8′, and 4′ x 8′. The most popular size of all is the 4 x 8 banner. For many, this is the best banner size. Retractable banners in sizes like 33″ x 78″ are also popular for their portability and ease of use.

What is the largest banner size available for printing?

The largest custom vinyl banners size available for printing can vary depending on the printer and their equipment. Many print shops can produce sign banners up to 10′ in width, with varying lengths. Large format printers can also make commercial prints for buildings and billboards. However, some specialized large format printers may accommodate even larger sizes. Just make sure you have the right banner dimensions before ordering to avoid a costly mistake in print size. There is no “right size”. Custom size banners are available and can be tailored to meet specific requirements beyond standard sizes.

What is the smallest banner size available for printing?

The smallest banner size available for printing is typically around 1′ x 2′. This size is suitable for small spaces or as a tabletop display. These are perfect for situations with limited space. Les space means the printed banner can mount more easily on a wall.

How do I choose the right banner size for my event or space?

To choose the right banner size, indoor and outdoor, consider the following factors:

• The size of the space where the banner will be displayed
• The viewing distance from which the banner will be seen
• The amount of information you want to include on the banner
• Your budget for printing and shipping

Understanding print banner sizes is crucial in selecting the right banner for an event or space, as it helps in determining the right proportions, most common sizes, and common dimensions.

What are the dimensions of a horizontal banner?

Horizontal custom banners have a wider width than height. Common standard banner vinyl sizes dimensions for horizontal banners and signage include 2′ x 6′, 3′ x 8′, and 4′ x 10′.

What are the dimensions of a vertical banner?

Vertical banners have a taller height than width. Common dimensions for vertical banners include 2′ x 4′, 2′ x 8′, and 3′ x 6′.

What is the difference between a vinyl banner and a fabric banner?

Vinyl banners are made from PVC material and are durable, weather-resistant, and suitable for both indoor and outdoor use. Fabric banners, on the other hand, are made from materials like polyester or nylon and have a more elegant appearance. They are best suited for indoor use or short-term outdoor use in mild weather conditions.

What is the best material for outdoor banners?

The best material for indoor or outdoor advertising use is vinyl. Vinyl banners are weather-resistant, durable, and can withstand exposure to sun, rain, and wind. They are also easy to clean and maintain. Small banners are very easy to clean and maintain.

How do I measure the space for my banner to ensure a perfect fit?

To measure the space for your banner, use a tape measure to determine the width and height of the area where you plan to display the banner. Consider any obstacles or fixtures that may affect the banner’s placement, and allow for some extra space around the edges for mounting or framing.

Can I customize the size of my custom vinyl banner?

Yes, many print shops offer custom banner sizes instead of common banner sizes. However, keep in mind that custom sizes may be more expensive than standard vinyl banner sizes and may require a longer turnaround time.

What is the resolution required for printing high-quality banners?

For high-quality banner printing, the recommended resolution is 150-300 DPI (dots per inch). Higher resolutions ensure sharper images and text, especially when viewed up close.

How do banner sizes affect the overall cost of printing?

Larger banner sizes generally cost more to print than smaller sizes, as they require more material and ink. Additionally, custom sizes may be more expensive than standard sizes due to the extra setup and production time involved.

What are the most common aspect ratios for banners?

The most common aspect ratios for banners are In “Width x Length” format:

1. 1:2 (e.g., 2′ x 4′, 3′ x 6′)

2. 1:3 (e.g., 2′ x 6′, 3′ x 9′)

3. 2:3 (e.g., 4′ x 6′, 8′ x 12′)

How do I determine the appropriate text size for my banner based on its dimensions?

A general rule of thumb is to use 1 inch of text height for every 10 feet of viewing distance. For example, if your banner will be viewed from 30 feet away, use a text height of at least 3 inches. Additionally, consider the banner’s overall dimensions and ensure that the text is proportionate to the banner size.

What is the best way to hang or display my banner based on its size?

The best way to hang or display your banner depends on its size and the location:

1. Grommets: For larger banners, use grommets along the edges to hang the banner with rope, bungee cords, or zip ties.

2. Pole pockets: For banners displayed on poles or stands, use pole pockets sewn into the banner’s edges.

3. Velcro or adhesive: For smaller banners or indoor displays, use Velcro strips or adhesive hanging strips to attach the banner to a wall or surface.

Are there any size limitations when it comes to shipping banners?

Most shipping carriers have size limitations for packages. However, banners can often be shipped in tubes or boxes that fall within these limits. If your banner exceeds the shipping size limits, you may need to use a specialized shipping service or freight carrier.

What is the turnaround time for printing banners of different sizes?

Turnaround times for printing banners can vary depending on the print shop, the banner size, and the complexity of the design. Depending on the banner design, standard banner sizes may have faster turnaround times, typically ranging from 1-5 business days. Custom sizes or large orders may require additional production time, so it’s best to check with your print shop for specific turnaround estimates.

Successfully! Oops!

Select options.

Don’t Miss Out…

30% off and free shipping.

When you complete your order in 60 minutes

Your 30% off will be automatically applied at checkout

Decoding Banner Sizes: A Complete Handbook for Effective Advertising

Banner sizes matter. If you’re displaying images on your sites, you need to make sure they follow standard practices.

When it comes to ads, banner sizes are even more important. If your sizes aren’t in order, your ads will appear laughable to your customers. But your banners must meet a certain standard no matter where you are displaying them.

In this article, we will cover which are the most effective banner sizes for different placements, and how to use them with best practices.

Why Banner Sizes Are Important

If you’re handling any kind of ads or social media pages, appearance is critical. Advertising and page banners must look good. But making a mistake regarding your images’ sizes will ruin the appearance of your ads. Sizes are one of the most important aspects of display advertising. Their impact on your ad performance is clear.

Consumers of any kind of display advertising become used to a certain appearance template. If your advertising looks out of place or irregular, people will process that information almost instantly. Beyond the basic psychology of your banner sizes, there are even more basic reasons you have to get the dimensions right. Using consistently correct sizes simply displays the content you need to be communicated most clearly. 

Despite their importance, using the wrong kind of banner image or banner ad is one of the most common mistakes in online marketing. Without awareness, it’s easy to make these mistakes when you’re making your own banner. Unfortunately, mistakes are costly in both time and money.

The good news is that you don’t need to make the same mistakes many online marketing beginners do. A little knowledge can go a long way in preventing waste in advertising. There are also plenty of great templates that you can use to make sure you never get the size wrong. 

The Most commonly Used Banners

Most Common Banner Sizes

Medium rectangle (300 x 250).

• Wide Skyscraper (160 x 600)

Leaderboard (728 x 90)

Other popular sizes, halfpage (300 x 600).

• Large Leaderboard (970 x 90)
• Inline (medium) Rectangle (300 x 250)
• Small Square (200 x 200)
• Vertical Rectangle (240 x 400)
• Square (250 x 250)
• Triple Widescreen (250 x 360)
• Large Rectangle (336 x 280)
• Netboard (580 x 400)

Repetition & Banner Placement

These Ad sizes are important, but knowing where to use the banners, and how often is even more important.

Fortunately, we also know which sizes of banners have the greatest use throughout the internet, and which placements will get the most engagement.

The medium rectangle (AKA Inline Rectangle) is the most common banner size in the global inventory. It’s also one of the more compact banner types. It won’t take up much space on your pages. It won’t take much bandwidth either, with most taking just up to 150 kb.

Advertisers love placing medium rectangle banners in different parts of an article. They are easy and convenient to display and can easily provide context for your content. Because it’s easy to make a good medium rectangle, it’s a good banner type for beginners.

You will often see a medium rectangle placed on the far right or left side of a webpage, alongside written content.

Often found scratching most of the side of a webpage, the appearance of the wide skyscraper is self-explanatory. However, you may also hear of a “standing banner”, which is just a wide skyscraper by a different name.

Wide skyscraper banners make about one either of the global banner inventory. If you surf the web often, that won’t be much of a surprise. Many webpages feature ads running down one or both sides of the page.

There are alternative templates to the wide skyscraper. The normal “skyscraper” banner is 40 pixels less wide. But it’s not nearly as common as the wide skyscraper, which just happens to convert better.

Wide skyscraper ads tend to be safer bets than other banner types. They convert well as either image ads or with content plastered on them.

No webpage is complete without a wide skyscraper or at least a skyscraper. But as mobile browsing becomes more common, skyscrapers are becoming less useful. But there’s still no excuse to not have them in your inventory.

  A leaderboard banner is an extremely horizontal banner. It’s the 2nd most common in global inventory. You see these banners all the time, as they’re likely the first ones you see on web pages.

As the name implies, a leaderboard is a more prominently displayed banner. They normally start at a minimum of 150 kb. It’s displayed at the top of webpages, often alongside a medium rectangle or another small banner.

Your page’s leaderboard is its first impression. But in many cases, it’s also the last impression, as a leaderboard is very often placed at the bottom of a page. 

Normally, these banners are best placed at the top and bottom of the page. When a visitor scrolls to the bottom of a page, they will usually feel like they’ve reached the end of it and want to click somewhere else. A well-made leaderboard with a link will help them satiate that urge.

This is another somewhat common banner that is essentially a much larger skyscraper. It will usually appear quite clunky, so you should only use it strategically.

This alternative to the leaderboard is simply a larger version of it. It’s far less common than the original leaderboard. But it’s still an option you have if you want to mix things up.

Advertising

Online ad platforms have their own standards for banner sizes. If your marketing strategy involves social media, you will need to consider the banners that are used for the most common ads platforms.

Each banner mentioned above is normally used on a webpage ad.

Google Ads Complete Inventory

Google Ads Help explains the criteria for all  their acceptable ad banners . Google Ads are displayed all across over 2 million websites and apps, as per your targeting.

You will first need to consider the main banners we’ve already gone over. We’ll remind you of them in bold below. The four of them are all far more prominent together than the rest of the banner sizes combined. But here is a more complete list of the banner sizes used on Google Ads.

Keep in mind that all banners must be saved as GIF, JPG, or PNG. The max size is always 150 kb.

Square & Rectangle

• Skyscraper (120 x 600)
• Half-page Ad (300 x 600)
• Portrait (300 x 1050)

Leaderboard

• Leaderboard (970 x 90)
• Banner (468 x 60)
• Top Banner (930 x 180)
• Billboard (970 x 250)
• Panorama (980 x 120)

Regionally Accepted Ad Sizes

If you’re not advertising to audiences in Poland, Denmark, Norway, Sweden, or Russia, you can skip this part. But if you are, keep in mind that Google Ads offers different banners for these countries.

• PL Billboard (750 x 100)
• PL Double Billboard (750 x 200)
• PL Triple Billboard (750 x 300)

Standard Ads Banner Sizes

These are the banners you will find in social media ads. If you want to compete, you will need banner ads with industry-standard sizes for Facebook and Instagram.

Facebook Ads  

Competitive businesses try to use the world’s biggest social network, Facebook, to grab attention. Facebook ads are displayed on the desktop and mobile homepages. Your ads will show up on Facebook in the News Feed, among updates and posts from Facebook friends, pages, and groups.

You will need to use the same image size that is displayed in the News Feed. This is normally done with an interesting, eye-catching image of one of your products. Below the image, your site and ad text will be displayed.

Facebook recommends every ad image be at least 1080 x 1080 pixels. Images must be saved as either JPG or PNG. The maximum size is 30,000 kb.

Facebook Pages

If you’re advertising on Facebook, you must have a page on the platform. Your Facebook page’s photos should be displayed clearly to be effective.

Your page’s cover photo will be displayed at 820 x 312 pixels on a computer. Mobile pages display them at 640 x 360 pixels. They must be at least 400 pixels wide and 150 pixels tall to be uploaded at all.

Instagram Ads

Instagram ads are typically 1200 x 628 pixels. The minimum accepted resolution is 600 x 315 pixels. All images must be saved as JPG or PNG.

Ads on Instagram may come as square or vertical banners. Square image ads should be 1080 x 1080, while vertical ads should be 1080 x 1350.

Instagram Stories are another great area to place ads. Images for Instagram stories should be 1080 x 1920 pixels.

How To Ensure Accurate Banner Size

Creating your own banner from scratch might help you get the size right. But who wants to do all that work on their own?

You can find templates for all the important banner types on Design Wizard. That way you can simply start with the banner size you need from the start. This will help you always choose the right ad sizes from scratch so you spend less time figuring out minor details and more time advertising your content.

Have a look at each example on this page and see what you can do for the banners you need.

A Few Notes On Mobile Ads

Creating ideal banners for your mobile ads requires you to make a new set of images. But many webpages are not viewed that differently on mobile. As long as a webpage is mobile-friendly, some of the same banner sizes work just as well.

Regardless, what you need to understand is that, increasingly, internet traffic is going to peoples’ mobile devices. This year,  58%  of all website visits were from mobiles.

Google Mobile Ads Overview

When you’re advertising for Google’s mobile audience, there are different banner sizes.

Mobile Leaderboard (320 x 50)

We must make mention of the mobile leaderboard banner, as it has by far the largest inventory for mobile banners. This kind of banner is used in both browsers and apps.

If you want to make a mark with your mobile ads, you can’t afford to not pay special attention to your mobile leaderboards. They typically appear at the bottom of apps and embedded content. So, viewers will see them at the bottom of their screens.

Mobile browsing is becoming more popular. But browsing on apps like Reddit is quickly becoming one of the most popular ways of consuming content. So, the mobile leaderboard offers you the easiest way to display your business to consumers casually browsing through their phones.

Banners: Which Size Do I Choose?

As you’ve seen, you have a lot of liberty when it comes to banner choices. You can use as many of the banners we’ve shown you as you’d like.

 As a start, it’s best to first focus the most effort on the most common banner sizes. After all, they’re the ones with proven records of driving sales!

After you go through the most common banners, you have more space to experiment. There are common UX and UI elements that go in ad placement. But the most often used banners that we’ve gone over are the ones that people simply click on more.

Of course, there’s no point experimenting when it comes to social media ads. When you’re marketing on Facebook and Instagram, you should follow the advice that the platforms provide to business account users. We’ve already relayed their recommendations to you.

Using the right size of banner for your ads will make your online marketing experience much easier. Focusing on the most prominently displayed and clicked-on banner types will more easily yield results. It is  important to keep your audience engaged through banners so be innovative . 

Creating a new banner is easy. You already have the exact size of the banner prepared with each template you use. So, get started and see what you can create with Design Wizard.

Download FREE premium royalty-free photos and videos

• Help is Here

Product Category

• Cheap Color Copies and Cheap Color Printing
• Color Copies
• Black and White Copies
• Promo 2,000 Copies
• Promo 500 Copies
• Posters Mounted on White or Black Foam Board
• Custom Vinyl Banners
• Custom Table Throws and Covers
• Feather Flags
• Giant Checks
• Standard Retractable Banner
• Table Tents
• Print Posters - Large and Small
• Yard Signs - Lawn Signs
• Custom Acrylic Prints
• Deluxe-Retractable Banner
• Printing and hanging posters without damaging the walls
• Floor Decals Social Distancing
• We are Open Banners
• Personalized Graduation Yard Signs
• Bumper Stickers (4 mil)
• Pride Month - Gay - LGBTQ - Pride Yard Signs
• 4ft x 8ft Vinyl Banner
• Cannabis Labels
• Circle Stickers - Many Sizes
• Kiss Cut Stickers - Custom Shapes
• Square Stickers - Many Sizes
• Cheap Premium Business Cards with UV - 14 PT and 16 PT
• 18 PT Business Cards
• Same Day Business Cards
• Matte Business Cards- Without Spot UV
• Matte Business Cards- With Spot UV
• Raised Gold, Holographic or Silver Foil Cards
• Raised Spot UV Business Cards with Texture
• Triple Play: Thick 3 colored-layers | Business Cards
• Clear Plastic Business cards
• Frosted Plastic Business Cards
• White Plastic Business Cards
• Fridge Magnetic Business Cards
• Booklet Printing And Saddle Stitch Booklets
• Square Spine Saddle Stitch Booklets
• Spiral Bound Booklets / Synthetic Waterproof Paper
• Spiral Bound Books
• WIRE-O-BOUND Books and Printing
• Landscape Booklets
• 11" x 17" and 12"x18" Poster Printing
• Corona Virus KEEP SAFE Posters - 11" x 17" and 12"x18"
• 13 x 19 Posters
• 13"x26" Mini Posters
• Stretch Table Covers
• Presentation Folders - 9"x12" (letter) - 6"x9" (half) - 9"x14.5" (legal)
• Reinforced Folders
• Shaped-pocket die cut Presentation Folders
• Expandable Folders
• 6-Panel Folders
• #10 Envelopes - Business Size Envelopes
• #9 Courtesy Return Envelopes
• #10 and #9 - Tinted Inside Security Envelopes
• 6 x 9 Booklet Envelopes
• 9 x 12 Large Envelopes
• 10x 13 Large Envelopes
• A2 Envelopes -
• A6 Envelopes
• A7 Envelopes
• 6-3/4" - Offering Envelopes - Tithe Envelopes
• 6-3/4" - Remittance Extra Large Flap Offering Envelopes - Tithe Envelopes
• Brochure Printing | Custom Brochures
• How Flyers Can Increase Sales
• Standard Postcards
• EDDM - Mailing Campaigns Using Every Door Direct Mail USPS®
• Spot UV Postcards
• Postcard Magnets
• Print Menus on Synthetic Waterproof Plastic Paper
• Take Out Menus for Restaurants
• Take Out Menus- EDDM ®
• 8.5"x11" - 2 Parts / NCR - Carbonless
• 8.5"x11" - 3 Parts / NCR - Carbonless Forms
• 5.5"X8.5" - 2 Parts / NCR - Carbonless
• 5.5"x8.5" - 3 Parts / NCR - Carbonless Forms
• Custom Notepads and Memo Pads
• Custom Printed T-shirts in Full Color
• Greeting Cards
• Tear Off Cards
• Event Tickets
• Birthday Cards
• Holiday Cards
• Photo Comp Models and Actors
• Announcement Cards
• Raised Gold, Holographic or Silver Foil Invitations and Greeting Cards
• Christmas Wrapping Paper
• Gift Wrapping Paper - Custom Printed
• Bookmark Printing
• 18 Pt Brown Hand Tags
• Car Magnets and Vehicle Magnets
• Brochures - Special Offer

Customer Login

Vinyl banner sizing: what size should your vinyl banner be.

• Printing Academy
• Vinyl Banners
• What should the size of a banner be?

Every industry needs signage. The first question that comes up is: How big should it be?

In 2021,  vinyl banners  remain powerful marketing devices for almost all industries. Indoor and outdoor banners can be created quickly (within 24 hours at  ColorCopiesUSA  ) and can be easily draped on walls, suspended over the tops of storefronts, hung in windows, and hang from poles. In a RUSH? Contact the banner pros at  ColorCopiesUSA  toll-free at  (877) 421-0668 .

Size: Selecting the correct size for your vinyl banner will help ensure your success. Vinyl banner sizing largely depends on the purpose and look that you are trying to achieve. So here is a comprehensive Q and A that will help you choose the right size banner:

Frequently Asked Questions about Banner Sizes

What is the standard size for  outdoor vinyl banners .

The size of outdoor banners depends on your content, design, and where you want to place it. The sizes in the following list are indicative. In large format printing, we can manufacture your vinyl banner in any custom specific size.

• The smallest banner size that we suggest using is 2ft x 3ft which is a rectangle.
• A very popular square banner size is 4ft x 4ft. If you are going to hang it on top of a building you can adjust the size higher so long as the width and height are the same. If the banner is exposed to wind, you might want to have wind-slits done to relieve pressure.
• A typical horizontal outdoor  vinyl banners  is 3ft x 10ft.  6ft x 2ft is a popular size as well.
• Standard vertical outdoor  vinyl banners  should ideally be 4ft x 10ft and not lower than 4ft x 6ft. This size makes the banner easily seen by hundreds of people milling around on busy streets or driving by your location.

Do indoor vinyl banners follow the same standard sizing as outdoor?

There is no harm in following the standard sizing of outdoor  vinyl banners  even if you are using them indoors. However, the size and available space in the building should be a major consideration. For example, if the interior space is smaller, then you might need to customize the size of your banner perfectly fit in the place. If you take a photo and measurements of the wall or location you are thinking about placing the banner on and send it to us,  we will be happy to advise you  on properly sizing the banner.

What is the right size to follow in making Banners for Trade Shows?

Normally, retail printers or even online web printers like ColorCopiesUSA will simply let you choose from different standardized sizes of vinyl banner to use for exhibitions and tradeshows. In truth, they might not always work especially if you are not decided yet when it comes to the place and design.

It might be a better idea to follow the standard sizing for exhibition banners and adjust your design from there. A popular size of exhibition banners is typically 33" x 80" which can be made into a retractable banner or you can also use 2' x 5'9".

Back walls in convention booths are usually 10 ft tall x 20ft wide. You can keep the drapery that is often provided, or create your background image that puts a note to your stand.

In any case, it is a good idea to check with the trade-show organizer as of their recommendations.

How big is a banner compared to a person?

We have created these two graphics in which we compare the size of a banner in certain dimensions related to a regular person. Here are the images:

What is the standard size of vinyl banners which I can hang in malls?

If you have noticed,  vinyl banners  that are hanged in malls are usually vertical. That is because it's easier for the people below to read them compared to horizontal ones. This is true if you are announcing sales, promoting a list of services, or introducing a new product together with a list of perks. In this case, you need to make sure that your banner is visible from the shoppers who are passing below them so you can choose between 4ft x 6ft or 2ft x 6ft.

Is there are standard size for decorative banners?

Decorative banners which you can hang or stick in walls should be in proportion with the width and height of the walls themselves, in a way that they don't overpower the decoration. In most cases, decorative banners are bigger and wider. For square banners, you have three options like 8ft x 8ft, 10ft x 10ft, and 12ft x 12ft. Rectangular banners can range between 8ft x 6ft, 10ft x 8ft, and 12ft.

What is the standard size for Tournament Vinyl Banners?

Whether you place it inside or outside, tournament  vinyl banners  look good at 6ft x 3ft or 8ft x 3ft. Basically, tournament banners don't have too many images in them as they focus on text such as the theme, time, and place. This size will help you to perfectly showcase all the needed information that you want to relay to your audience.

What is the ideal banner size to follow for simple occasions?

The correct size of banners depends on what occasion you are catering to, the size of the place, and the number of attendees. Common events such as birthdays, graduations, reunions, weddings, christenings, and baby showers require 3ft x 6ft to 4ft x 8ft banner size. This is the ideal size if you want to hang the banner on the wall or in front of the celebrant's table.

What is the standard banner size to follow for big events like concerts?

Big events like concerts and stage plays require a larger size that is visible from the farthest seat. A standard stage backdrop or band scrims is 6ft x 6ft. Events that are stationed at packed outdoor venues or large clubs may require even bigger sizes in the proportion of 8ft x 10ft size stage backdrops, 10ft x 12ft or 15ft x 12ft. Major concerts or big shows may go up in size as huge as 15ft x 20ft or 20ft x 25, especially if there are many people around. This size is visible even from the bleachers in a stadium setting.

What banner size should I follow if I want to Promote My Products?

The size of your promotional vinyl depends on where you want to promote your products. If you're promoting products and services in malls, you can follow the standard size for an indoor stand-up banner.

Wall banners for restaurant food promotions are typically 8ft x 2ft or 10ft x 2ft if they're horizontal.

In large stores, those banners could be hanging from the ceiling so that they can be viewed from every direction. 

For vertical wall banners, you can opt for a 2ft x 8ft or 3ft by 10ft. These sizes let you add food pictures in the right proportion along with the price for each.

Do I need a big vinyl banner for Store Opening?

Definitely yes! The size of your banner when making a grand opening sets the ladder for success. The bigger your banner, the better the impression it creates from your audience. The top three most effective sizes to follow for grand openings are Medium Rectangle (10ft × 8ft), Leaderboard (16ft × 3ft), and if you have enough room on the sidewall of the building, 5ft wide  × 16 to 20 ft tall. These sizes are not only ideal for store opening but even for making major announcements such as in church, at school, at non-profit organizations, and at business offices. You can hang your vinyl banner in front of your storefront for better visibility among your target audience.

Is there a standard size to follow for "Coming Soon" Vinyl Banners?

Yes. "Coming soon" banners must lead to a long line of customers in front of your store on the opening day. You can follow the same banner size for store opening but if you are tight on budget and want to start small, there are other sizes that can still lay the groundwork for a successful grand opening. For example, you can opt for a 4ft x 8ft or if there is room, a 8ft x 12ft.  Some stores are in shopping plazas that might have limited exposure to local traffic, so these large signs can help bring awareness faster. Downsizing is practically okay so long as the width and height are proportionate.

What is the perfect size for a small SALE vinyl signage banner?

If you are thinking of displaying a 50% offer or a big "SALE" signage using a vinyl banner, you can have a 12" × 12". This size is ideal for single-word signage which you can hang inside your store to announce a discount or sale. If you want it to be a bit rectangular, then you can adjust its width and make it 18" × 24". If your store is at a suburban shopping plaza, a 2ft x 6ft banner might work wonders.

What are the factors to consider if I want to customize the size of my vinyl banner?

There are several factors that you need to consider if you want to customize your vinyl banner.

Wall Dimensions: Let's consider such as the wall dimensions, design, and text size. Your goal here is to create a perfect balance between the aesthetics of the place and visibility.

Pay a visit to the desired location and make sure that you get the right measurement of the space where the banner is intended to be placed.

You don't want the patrons to be overwhelmed by the indoor signage. You want to preserve a delicate balance in the ingredients that make your store a perfect place. 

Please look at the following two examples. The first image shows what a larger sign looks like on the wall. The second image shows the same sign, but in a smaller size. Do you like the open space around the sign? or having a larger sign is more important to you?

Another Example: If you were customizing a banner to be used at a trade show, the first thing that you should consider is the size of your booth. If your booth is 10ft squared, you can't have a 10ft banner because it will overpower its features and other marketing tools. However, a 4ft x 4ft or 8ft x 4ft will achieve the right balance, getting attention but not appearing to be too off-putting.

How do I know if I'm choosing the right size for my customized vinyl banner?

There are no hard-and-fast rules when opting for a customized vinyl banner . Normally, your designer will simply ask for your desired size and they can start laying out a design. But you can't just choose a size just because you "like it". Size can also affect the presentation of your content and if it is not in proportion, your images will appear stretched or distorted.

The Size of Text: The text can be too small or too large, making it look unattractive. You will know if you have customized your size correctly if it fits in the place where it is intended, the design is not compromised, and the images are not distorted. It must be equally proportionate with the text while leaving a margin for the  grommets  and  hems .

How do I design my outdoor vinyl banner?

Your outdoor vinyl banner should be vibrant and attractive. You can start by using a combination of bright colors and sophisticated design. Adjust the hue and saturation so your banner remains visible amidst the heating sun. Use a contrasting color to highlight important details like phone number, company email, and website.

This technique basically draws attention and makes details easier to remember. 

Free Online Design Tool: We offer a number of templates of signs that can print as vinyl banners. You can use those templates, modify and alter it all. Review the  free-to-use  templates by clicking here  

Need help with design? ColorCopiesUSA has talented graphic designers to help you!

How do I design my indoor vinyl banner?

Colors Used: In contrast with outdoor banners, indoor banners do not benefit from vibrant colors. While designing you also have to think about the lighting of the room and make sure the colors blend card card-body. Oftentimes a traditional design using a combination of a short block text in black color and white background is 78 percent more attractive than extremely colorful indoor designs.

Free Online Design Tool:  We offer a number of templates of signs that can print as vinyl banners. You can use those templates, modify and alter it all.  Review the  free-to-use templates by clicking here  

Information: Your indoor banner should also have a lot of information. People inside an edifice are more likely to read than those who are outside. Place interesting and vital information on the center as people often strike their first look in the center.

If you are interested in getting eye-catching outdoor or indoor  vinyl banners  designed for your business or event,  contact the banner pros  at  ColorCopiesUSA  toll-free at  (877) 421-0668 .

Vinyl Banners   $18.65

Banners with hems and grommets. Prices change with size and quantity

Gustavo Baner

Date Published: 2019-06-01 // Updated: 2021-01-8

• 140 NE 32nd Ct, Fort Lauderdale, FL 33334 (Oakland Park area)
• Toll-Free: 1-877-421-0668
• Domestic: (954) 563-2505
• International: ++1-954-563-2505
• [email protected]

ABOUT COLOR COPIES USA

• Printing Insights Blog
• Privacy Policy
• Meet the CEO
• Testimonials
• BBB A+ Status

CUSTOMER SUPPORT

• Upload Files
• Download Templates
• Make Payments
• Printing FAQ
• Request a Custom Quote

Hours of operation:

• Monday - Thursday 8:45am - 5pm EST
• Friday 8:45am - 4pm EST
• Saturday – Closed
• Sunday – Closed
• Website: 24/7

• Vinyl Banners \
• Templates \

Concert and Band Banners

Band banners are the perfect backdrop during concerts and performances. Whether you’re in a rock band or a dance music DJ, Printastic.com’s top quality, full-color vinyl banners help promote your group. Hang custom band banners on the stage before concerts, or display them in the area around the venue to promote your upcoming performance. Band banners are even great for loyal fans who want to show their support by decorating their home. Create band banners for every concert season, customized for each specific tour. Displaying band banners makes your concert look more-professional and exciting. Using the Printastic website, it’s easy and fun to design custom band backdrops and music banners.

Band banners are the perfect backdrop during concerts and performances. Whether you’re in a rock band or if you are a dance music DJ, Printastic.com’s top quality, full-color vinyl banners can help promote your group. Hang custom band banners on the stage before concerts or display them in the area around the venue to promote your upcoming performance. Band banners are even great for loyal fans who want to show their support by decorating their home. Create band banners for every concert season, customized for your specific tour. Displaying band banners makes your concert look more-professional and exciting. Using the Printastic website, it’s easy and fun to design custom band backdrops and music banners.

All Formats

Graphic Design

Banner sizes.

Both printed and digital banners come in a wide range of shapes and sizes. And with a variety of factors on a banner’s traits and purpose, be sure to determine the appropriate banner size by inch, pixel, foot, and other dimensions.

Download the Banner Size Infographic

Banner sizes standard, indoor banner, outdoor banner, half web banner, vertical web banner, horizontal web banner, large mobile banner, square mobile banner, banner sizes for digital – social media, twitter banner size.

Facebook Banner Size

LinkedIn Banner Size

YouTube Banner Size

Banner Sizes for Print

Banner Sizes for Email

Banner Sizes for Business

Banner Sizes for Adobe Photoshop

Banner Sizes for Adobe Illustrator

Banner Sizes FAQs

What is the size of a banner in photoshop, what size is a youtube banner, what is the standard size for a banner, how to reduce the banner size, what is the best image size to use for youtube banners, what is the size of a roll-up banner, what pixel size to use for a banner, what is the ideal email banner size, what size should banner ads be, which banner size is the most effective, more in graphic design, transparent banner template, anime banner template, fall banner template, clothing banner template, school sports program brochure template, training roll up banner template, architecture services roll up banner template, outdoor roll up banner template, outdoor party roll up banner template, commercial roll up banner template.

• How To Make/Create an Invitation in Google Docs [Templates + Examples]
• How To Create an ID Card in Google Docs [Template + Example]
• How to Make an ID Card in Microsoft Word [Template + Example]
• How To Make a Letterhead in Google Docs [Template + Example]
• How To Make a Letterhead in Microsoft Word [Template + Example]
• How To Create a Chart Design in Google Docs [Template + Example]
• How To Create a Chart Design in Microsoft Word [Template + Example]
• How To Make/Create a Calendar Design in Google Docs [Templates + Examples]
• How To Make/Create a Calendar Design in Microsoft Word [Templates + Examples]
• How To Make/Create a Book Cover in Google Docs [Templates + Examples]
• How To Make/Create a Book Cover in Microsoft Word [Templates + Examples]
• Vacancy Sizes
• Wedding Album Ideas
• Tarot Ideas

File Formats

Word templates, google docs templates, excel templates, powerpoint templates, google sheets templates, google slides templates, pdf templates, publisher templates, psd templates, indesign templates, illustrator templates, pages templates, keynote templates, numbers templates, outlook templates.

From ‘Coconut’ Tees to Camo Hats, Fan-Made Kamala Walz 2024 Merch Has Hit the Internet

• By Tim Chan

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission.

It took just mere minutes after President Biden announced that he was dropping out of the 2024 presidential race for savvy retailers and Etsy sellers alike to put up Kamala Harris merch for sale online.

From Amazon to Etsy and Redbubble , designers were quick to capitalize on the Democratic party’s news to churn out everything from Kamala-inspired T-shirts, to coffee mugs and prayer candles. The designs riff off everything from the Vice-President’s most famous quotes, to her now-viral “coconut tree” meme. While these aren’t official Harris campaign offerings, the rush of new fan-made merch could reflect the momentum that seems to have been created after Biden’s exit .

Now, with the announcement of Minnesota governor Tim Walz as her running mate, sellers have also offered up a host of Harris Walz 2024 merch online (think everything from bumper stickers to bobbleheads).

Here’s a small sampling of the best Kamala Harris and Tim Walz 2024 merch to find online right now.

Kamala 2024 Campaign T-Shirt

Stump for Harris in this 100% cotton tee with a classic voting motif. The Kamala 2024 T-shirt is available in six different colors in unisex sizing from small to 6XL.

Harris Walz 2024 Stickers

Get a ten-pack of Harris Walz ’24 stickers, that are ideal for everything from car bumpers to laptops and notebooks. These vinyl decals measure 3 x 7 inches and are fully waterproof.

Harris Walz 2024 PopSocket

Show off your support for the Democratic candidate and running mate with this PopSockets cell phone grip. The adhesive backing attaches directly onto your device case and helps you get a better grip on your phone — as Harris and Walz help us (hopefully) get a better grip on the country.

Baseball Font Kamala Harris 2024 T-Shirt

This Kamala Harris tee features vintage-inspired collegiate lettering and a washed finish. The cotton blend T-shirt is available in unisex sizing from small to 3XL.

Vintage Kamala Harris 2024 T-Shirt

Another vintage-style tee, this one features a Harris 2024 campaign logo on a distressed tee. Choose from a grey or white shirt in sizes small to 6XL.

Kamala Harris 2024 Hat

You don’t have to be a dad to cop this Kamala Harris dad hat, finished in a vintage-inspired wash. Choose from six different colors. The baseball cap features an adjustable band at the back.

Harris Walz Camo Hat

$19.99 $24.99 20% off

This camo hat went viral on social media for channeling Chappell Roan’s Midwest Princess , “Brat” summer, and retro vibes all at once, and you can now buy a version of it on Etsy. The structured, six-panel cap comes in a “mossy oak” colorway, and you can choose from five colors for the embroidered “Harris Walz” stitching.

Kamala 2024 Bumper Sticker

Nothing says “election year” quite like a bumper sticker, and this one lets everyone know who your top candidate is. Made in the USA, this Kamala 2024 bumper sticker measures 9 x 2.5 inches in size and is made from a vinyl material that’s waterproof and fade-resistant in the sun.

Kamala Harris Bobblehead Doll

This seven-inch Kamala Harris bobblehead is a great display piece for your desk or bookshelf. The figurine is hand-painted and features the Democratic nominee in her signature suit. The bobblehead stands on a stand imprinted with Harris’ name, while the words “Vice President of the United States” are printed on top of the base.

Governor Tim Walz Bobblehead

Walz has his own bobblehead that’s available for purchase online too. This one depicts the Governor of Minnesota in his trademark glasses and blue suit standing in front of a state podium. The bobblehead doll measures seven inches tall and comes packaged in a collectible (and giftable) box.

Women in Power Kamala Harris Puzzle

This 500-piece puzzle features a portrait of Harris and her memorable quote from the 2020 Vice-Presidential debate. The puzzle measures 18 x 24 inches when finished — perfect for framing.

Kamala Coconut Tree T-Shirt

This fan-made tee on Etsy quotes Harris’ famous line from a 2023 speech, which has now become a viral meme. Choose from a white or grey melange colorway, in sizes small to 5X.

Coconut Palm Tree Emoji Hat

Whether you’re a Coconuthead or part of the K-Hive, Harris supporters can show off their presidential pick with this emoji dad hat from Etsy. We like the worn-in look and relaxed fit of this baseball cap. You can order this print on a T-shirt or sweatshirt too.

Operation Coconut Tree Hat

Another coconut-inspired piece of merch? Get out the vote with this “Operation Coconut Tree” hat, which features a forest green base and Brat-green embroidered lettering on the front. This baseball cap is fully adjustable to fit most head sizes.

Kamala Coffee Mug

Biden may have dropped out but you can still wake up with joe thanks to this Kamala coffee mug, which features the Vice-President’s name in retro-style font.

Saint Kamala Prayer Candle

Think it’ll take a hope and a prayer for Kamala to win the election? Light up that wick and send up those positive thoughts with this “Saint Kamala” prayer candle. Etsy seller LitFriends calls Harris the “Patron Saint of Cool Aunts.” We call this seven-inch candle a cool piece of must-have merch.

Kamala Harris Retro T-Shirt

$22.62 $29 22% off

The Vice-President and presumed Democratic nominee gets the retro treatment with this purple and black, hip-hop-inspired T-shirt. While the print is the same, you can choose from six shirt colors in sizes small to XL.

Kamala Harris Vinyl Stickers

Get a two-pack of stickers that you can affix to everything from your laptop and phone case, to water bottles and notebooks. The vinyl stickers measure just over four inches in size.

Michelle & Hillary & Ruth & Maxine & Kamala Tote Bag

$16.98 $24.26 30% off

This tote bag pays tribute to all the inspiring female leaders who have come before Harris and paved the way for the senator to get to the White House. Choose from three sizes and multiple colors online at Redbubble.

“Mamala” T-Shirt

Walmart is selling this “Mamala” T-shirt, inspired by the Drew Barrymore Show moment with Kamala Harris moment that went viral earlier this year. Choose from unisex sizes small to 3XL. This design is also available as a $20 Mamala Mug on Etsy.

Kamala Is Brat Flag

Want to plant your flag on Kamala winning the presidency? Pick up this Etsy product which features Charli XCX’s recent declaration : “Kamala IS brat.” The simple font is printed on a lime green flag, inspired by Charli XCX’s recent album (and the style of the summer ). Choose from three sizes, starting at 12 x 18 inches, all the way to 36 x 60 inches in size.

Superheroes Are Everywhere

Before Kamala Harris made it to the White House, she was a little girl who loved superheroes. This is the VP’s children’s book, where Harris inspires and encourages kids to dream big and take up their own superhero mantle. Harris books currently take up the top three slots on Amazon’s bestselling children’s biographies chart .

From Card Holders to Crossbodys, Streamline Your Everyday Carry With These Phone Case Wallets

• TWO-IN-ONE CASE
• By Oscar Hartzog

Limited-Time Sale Discounts 'It Ends With Us' to $10 on Heels of Book's Film Adaptation Release

• READ BOOK BEHIND THE MOVIE

From Metallica to Fleetwood Mac, These Graphic Band Tees Are All $10 at Target Right Now

• budget band tees

Looking To Secure Your Data After The Latest Alleged Breach? This Top-Rated Password Manger Is Over 50% Off

• Cyber Security Check Up
• By Jonathan Zavaleta

How to Watch the Hallmark Channel Online to Stream Classic Sitcoms and Holiday Flicks

• Streaming Guide
• By Jessica Murtaugh

Rolling Stone is a part of Penske Media Corporation. © 2024 Rolling Stone, LLC. All rights reserved.

We’re sorry, but Freepik doesn’t work properly without JavaScript enabled. FAQ Contact

• Notifications
• Go back Remove
• No notifications to show yet You’ll see useful information here soon. Stay tuned!
• Downloads 0/60 What is this?
• My collections
• My subscription

Find out what’s new on Freepik and get notified about the latest content updates and feature releases.

• Itinerary template
• Travel banner
• Travel web banner
• Travel banner design
• Travel agency banner
• Travel template
• Tourism banner
• Travel planner
• Travel facebook cover

Tour Banner Images

• Add to collection
• Save to Pinterest

• banner travel

• adventure banner

• template travel

• post travel

• landing page template
• travel website

• Website banner

• ad template

• thumbnail design
• thumbnail template
• youtube thumbnail

• discount flyer
• holiday poster
• advertising poster

• advertising design
• advertising template
• background post

• poster travel